Module 4 — Seller Conversations Personality: Analytical Resistance: Medium
Example Transcript

Seller — Unrealistic Price Expectation

Practice working with a seller anchored at $1.2M. The agent uncovers emotional attachment, confirms a six-month timeline, and earns openness to credible pricing evidence — without prematurely challenging the seller's number.

Prospect
I want at least $1.2M.
Agent
Understood. What makes that number feel right to you?
Prospect
This house is worth more than what agents usually suggest.
Agent
Got it. Is that based on upgrades, the neighborhood, emotional value, or a mix of things?
Prospect
A mix, but mostly the home itself. We've put a lot into it.
Agent
That makes sense. When owners feel strongly about a number, it's usually because the home means more than just square footage and comps.
Prospect
Exactly.
Agent
If you did sell, would that be something happening in the next six months?
Prospect
Yes, probably.
Agent
Okay, so there is a real timeline behind this, not just a theoretical number.
Prospect
Right.
Agent
If the market evidence came in lower than what you're hoping for, would you want to see that honestly, or would you rather not get into that unless you're sure you want to list?
Prospect
I'd want to see it, but it better be credible.
Agent
Fair enough. So you're not saying the price can never move. You're saying you want solid evidence before you change your view.
Prospect
Exactly.
Agent
That helps a lot. If I showed you a realistic pricing range with the reasoning behind it, would that be useful even if it doesn't land exactly where you are today?
Prospect
Yes, I'd look at it.
AI Evaluation

Session Evaluation

Discovery Coverage

Timeline Discussed
Motivation Discussed
Property Needs Discussed
Financing Discussed
Decision Makers Identified
Next Step Attempted

Scores

Conversation Opening8 / 10
Discovery Depth9 / 10
Objection Handling9 / 10
Professional Communication9 / 10
Total Score35 / 40
Training DecisionPASS

Coaching Feedback

Coach Calls Used: 0 Session Duration: 5 minutes Language: English Prospect Personality: Analytical Resistance Level: Medium
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